​Kellogg’s set out to refresh its content library with a suite of assets that captured the fun, flavour and personality behind some of Australia’s favourite breakfast brands. 

 

Working across photography, motion and recipe content, we created a large bank of social and digital assets tailored to each brand’s unique identity. From the colourful, playful world of Coco Pops to the warm, everyday moments of Kellogg’s master brand, every piece was designed to bring a little more character to the breakfast table.